A few years ago, I changed my focus in photography to be focused on commercial and product based images. I began talking to small businesses and shops (because I was definitely not qualified to photograph for larger companies at that time) and one of the things that I kept realizing over and over again was that.. Small businesses that are continually getting new inventory in had one of two reasons for not hiring me. - They couldn't afford to pay a photographer at all since they were a smaller shop and had people in house taking "decent enough" photos of their clothes. - They had new inventory coming in a couple times a week and it would be too much trouble...
I can't tell you how many times I have taken a flatlay food photo with my iPhone and people have automatically assumed I took it with my camera. Because with the right lighting, styling, and editing, you can make your food photos look like they were taken by a professional. So, follow along! Have you ever looked at a good food photo and it immediately made you hungry? I do all. the. time. When you use your hand to cut a bite into the biscuits or break a cookie in half with the chocolate chips melting out the side, you are creating a photo that isn't just "content" its inviting the viewer to join in on all the deliciousness! One of the...
As a photographer, I sometimes forget that simple photography techniques aren't common knowledge. So here are a few little tricks I have learned along the way when it comes to choosing a background for your flatlay photography. Keep It Simple Whether you are photographing your product for e-commerce or just photographing flatlays for Instagram, it is SO important to keep it simple. Too much noise going on in your photos can take away from the point you are trying to make. We created our Stiles to give simple texture in the background, but not take away from your products. Pick a Stile thats color doesn't clash too much from what you are photographing. Here are 3 examples: Light products on a...
As the old saying goes, "The best camera is the one you have." I couldn't agree more, especially now when we all carry these amazing cameras with us all the time! Let's dig into unlocking the crazy awesome potential of your iPhone camera! Here are 3 of my favorite little tricks when using your iPhone camera. 1. Grid with flatlay leveling. When you are taking a flatlay photo, and it just looks "off" to you, try turning on your grid. Go to Settings > Camera > Grid and make sure that it is turned on. When you do this not only does it give you a grid to help you with composition but it also enables a level when you are shooting flatlays! ...
One phrase I hear ALL the time from people when talking about photography in their business is, "I just don't have the eye for it!" Well, what if I told you that you don't have to have an eye for it? What if I told you that with a few simple tips and tricks, you could take photos that you actually loved? Lets talk about styling! Here are a few of my favorite rules to stick to when getting creative with your flatlays. 1. Frame your product. Whatever the main point or product is to your image, you want to make sure it isn't overshadowed by all of the props that you are using in your photo. I like to add...
